BY FAR Pre-Fall 2021 is a kiss-off to the comfort of your home. The BY FAR woman is finally saying farewell to the endless days in lounge wear. Тhe only things she longs for in endless quantities right now are espresso martinis and dancing. She wants to go out, to meet new people, to chat in the queue of the new restaurant she’s been aching to go to, to dance next to strangers, to wear make-up, to flirt. She wants to dress up and enjoy life again, but she needs to take her time as well. Truth be told, after spending so many hours the so-called comfort zone grew on us. So, BY FAR is taking that comfort outside – to the streets!
For the days when the BYFAR woman wants to feel comfortable and fabulous, fabulous and sexy, when she wants to take it easy or add a little drama, BY FAR has her covered. From slouchy bags to 90’s supermodel worthy clutches, perfect pumps and easy-to-pull-off platforms, this is a collection of accessories that will enable her to move slowly, freely, slightly, gracefully, seductively and well-balanced – like a kitty cat walking on the street.
BY FAR approached the collection build-up with a whole new outlook. Starting by reimagining the carry-over offering in new colours for the most iconic styles like Mini, Rachel, Amber and Miranda, creating a brand new palette of textures and rich earthy tones, including wood, mud, flax and cornsilk hues.
For Pre-Fall 21 BY FAR is returning to its signature suede leather. The softness of the suede, paired with a calf base, gives the styles richness, weight, and slouchiness that ensures silhouettes still keep their edge. These are no miss goody-two-shoes kind of suede accessories, they are designed for women – tough, sexy, practical, endearing, understated, dramatic. This is who women are every day of their lives, sometimes all at once.
The exotic animal textures have a new standout too – the soft snake print leather with flashes of colours on a muted soft white background. Terribly sophisticated 90’s chic that is making comfort way more fabulous. Once you incorporate it in your outfit, it will take up all the attention, and there is no going back. But these new snake prints, created especially for BY FAR, do wonders to a classic outfit like white shirt and jeans.
For the party spirit that lives inside us all, the glittery disco print leathers captures the stars in our eyes and makes everything prettier like a shiny new filter, or the lenses that Euphoria was shot through. They come in three traffic-stopping custom-made colour variations which look totally luscious against the skin, turning your bag and shoes into the only jewellery pieces you’ll need.
After the exuberance of Spring Summer 21, this new array of colours and textures creates an upgraded, grown-up look for the season but with the signature BY FAR sprinkle of je-ne-sais-quoi, making this a collection of statement pieces that are both standout and easy to mix. True to the BY FAR spirit, indeed.
In a time of hope and looking forward to the future, Pre-Fall 21 is introducing a lot of novelty. Look at the new branding – BF is making itself known on the enamel plates that decorate the new slouchy wardrobe heroes Venice and Mechi, as well as the Tyler wedge and the back of the Cobain combat boots. Taking the very classic technique of pouring coloured enamel in the crevices of a metal mould, BY FAR has applied it to the distinctly modern graphics of the BF logo.
Another new addition is the range of belts – 90s silhouettes reborn in 2021. Super thin or extra-wide, you’ll just want to throw them on everything and let the hardware do the talking. The gold plating creates a stunning contrast with the leather and adds a beautiful focal point to any outfit. They come in a wide range of colours and textures, so you can mix and play endlessly, starting with the most stunning pairing of the Katina belt in cobalt blue semi patent leather with vintage blue jeans.
Times are challenging, but the BF crew is ready for any challenge. Whether dressed in combat boots like Cobain or standing a head above the rest in our Chaka platforms, clutching essentials in the Beverly or throwing everything into the Venice, you know you’ll look good, because BY FAR has you covered!